So many here are too desperate to blame the "gay agenda" on JCP's failing rather than Ron Johnson's radical shift in pricing, branding and the rest that they'll post silly things like you just did.
The fact is JCP was not healthy when Johnson was hired to "save" the company. "Traditional families" were not keeping JCP solid ground.
Johnson's failure is trying to do too much, to shift the brand into a market segment that it really had no credibility with. He's chasing the customers he knew from his time at Target and Apple. They don't seem to be a good fit for growing traditional brick-and-mortar dept stores.
I have to say, I look at some of these JPC threads and see a watered down version of Westboro Baptist's rationale. It's silly and a shame.
I know I will never again shop because of the gay ads. And I am fairly certain I am not alone.