They did, supply constraint and development delays, Motorola was much more intrigued with the mobile market. Pity, the PPC had a lot of potential. Apple did what they had to do to keep moving forward. Upside to going Intel has been dual boot, making transition much more palatable for refugees from the Wintel world.
Not only that, but building a Hackintosh has become possible using motherboards and peripherals designed for PCs.
Of course, if it were "my" chip, the venerable 6502 series, that had become the dominant one (if Mensche's 1984 demo of the 32-bit version to Apple had gone more smoothly) I'd probably be more lenient about the inherent CISC messiness, but that's a matter of personal bias. At any rate... The San Francisco 86ers - love it!