I know. And if you look at blacks in most of these commercials, they are ALWAYS in nice middle class suburban neighborhoods, (like something out of the Brady Bunch) and have traditional nuclear families, even though the reality of the situation is precisely the polar opposite portrayed in these commercials. Another thing....have you ever noticed in the commercials to protect homeowners againsts burglars and intruders, the the criminals breaking into homes are ALWAYS portrayed as non-hispanic WHITES! ALWAYS! Without exception.
To me, those commercials are advertising Mossberg 500's more than burglar alarms, burglar alarms are obviously for when you are not at home.
And when you do see a white male in a commercial who’s not a burglar, he’s usually portrayed as a dumb doofus who has to be educated by far smarter, hipper women and non-whites.