—— I have noticed a real increase of PSAs on talk radio -—
They can’t sell advertising. I don’t understand why they don’t lower their rates.
“I have noticed a real increase of PSAs on talk radio”
They can’t sell advertising. I don?t understand why they don’t lower their rates.
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Don’t know where you live, but in the DC metro area WMAL is carrying these so called PSAs during prime times and they don’t seem to have any problems selling ad spots.
It may well be that the PSA label allows for reduced rates. I’d love to find the total amount of $$ being spent by the Feds and states on this propaganda.
One of the more bizarre and obnoxious ones addresses the need for native american folk to insure their kids exercise more. A talking bicycle. If there is any NA population at all in the broadcast area it is minuscule, yet these run throughout the day and night.
Years ago a show biz person told me that the voice over work allowed actors to get the minimum hours in maintain their AFTRA union cards.
It’s the propaganda arm of the DemPartei.
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The Ad Council is a private, non-profit organization that marshals volunteer talent from the advertising and communications industries, the facilities of the media, and the resources of the business and non-profit communities to deliver critical messages to the American public. The Ad Council produces, distributes and promotes public service campaigns on behalf of non-profit organizations and government agencies in issue areas such as improving the quality of life for children, preventive health, education, community well being and strengthening families.