Yet GWB and “compassionate conservatism” broke the GOP brand because, at its core, it lacked both a coherent set of policies and sufficient energy to defend the policies that GWB adopted. Like a college frat party gone wrong, the Bush II administration left a shambles in its wake.
Want to win an election? You FIGHT.
You do it in ads, and in the debates, and get away from these sterile answers designed not to offend.
You don’t run an entire campaign based on the premise that Obama is “a nice guy who is simply over his head.” You don’t agree that he and Biden merely “inherited a mess” and haven’t quite gotten us out of it YET.
Why we lost, in a nutshell.