That moron Sulzberger thinks the answer to his mismanagement of this piece of crap is to go internet and establish a paywall. If they won’t buy it in print why would they buy it on the internet. Paying for the Times propaganda rag on the internet is as popular an idea as paying for a case of digital herpes.
That's a smart move in a way, here's why...
More people are going to the internet to read their news. The NYT isn't dying only because they are a liberal rag, the bigger reason is the medium is shifting. Newspapers got extremely bloated and the internet in increasing as a media vehicle. Here's where it's really smart - in the print edition you reach a 500K+. In a paywall internet edition you reach Millions.
Selling this market to advertisers, where you can show real times results is a no brainier! Or at least it should be...