So does this mean the GOP must pander to them too?
So many groups to pander to, so little time. This is absurd.
A lot of these are your Ron Paul Liberty Movement voters.
Yes, you need to pander to them, but know what appeals to them. Paul can appeal to them. Evangelicals can't.
Most of these people are pretty militant; they won't accept an overly religious approach, but they will listen to the sweet siren call of Liberty and First Amendment because it allows them to be as they are.
Remember how Obama did it: Microtargeting a specific message to specific groups and fluff for mass consumption.