Their patrons are drying up because of the economy, and it is the frugal Christian who still has some. The only way to get us back into the theaters is by catering to our wishes, and that is a GOOD THING.
Now, it will only take one and if they mess this one up, we will not go to another.
Only so many time you can show "jump in bed" the first 2 seconds, or some car careening down main street, up a guard rail, flip over 20 times, land on top of a semi and explode, taking the semi into the ocean, with the herion inside the trailer, OH, how will she get free, but she does cause there is another bedroom scene yet to come.
Seen one, seen em all.