'How would a Jewish person feel if you put a swastika on a shoe?' Adidas under fire

Adidas sparked outrage, accused of 'promoting slavery' by creating a new pair of trainers which have bright orange 'shackles' that fit around the wearer's ankles.

... which many have compared to the devices worn by black slaves in 19th Century America.

The seemingly innocent promotional material asks: 'Got a sneaker game so hot you lock your kicks to your ankles?'

Controversial: Many have said the shoes have connotations of the slave trade (left) and prisoners (right)

Dr Boyce Watkins, writing for Your Black World, said: ...which were never documented in the history books and kept away from you in the educational system, all so you'd be willing to put shackles on your ankles today and not be so sensitive about it.'

'There is always a group of negroes who are more than happy to resubmit themselves to slavery.

'I'm offended by these shoes as there is nothing funny about the prison industrial complex, which is the most genocidal thing to happen to the black family since slavery itself.'

'Regardless if the company was saying the shoes are so hot you have to chain them to you, or they were capitalising on the whole prison style popularity.

It seems Adidas did not want to be outdone by fierce competitor Nike in the controversial shoe design stakes.

In March, Nike was accused of 'huge insensitivity' for launching a £70 'beer-themed' trainer called 'The Black and Tan' in time for St Patrick's Day.

To others, however, it was a historical affront reviving bitter memories of a British unit sent to Ireland to suppress revolt in the 1920s.

One outraged Irish American claimed it was the equivalent of calling a shoe ‘the Al Qaeda’.

The Auspicious Swastika

The East’s right to this millennia-old global mark of good fortune suffers from decades of abuse as the symbol of the Nazi Party and racial supremacy

Jane Srivastava, South Carolina, USA
Hinduism Today
April/May/June 2005

The swastika is as holy to the Hindus, Jains and Buddhists as it is evil to people from the West. When a symbol represents diametrically opposite concepts to different groups of people, a natural conflict arises. Asians who immigrate to the United States encounter obstacles when trying to incorporate the swastika into their religious ceremonies. Here in America, like in the rest of the Western world, the Hindus’ and Jains’ most cherished and holy symbol is viewed only as a legacy of the atrocities and murders committed under the Nazi black swastika. Many Americans do not know the history or the importance of the symbol to Hindus. The results of this ignorance are real. Hindu temples have been vandalized, religious ceremonies displaying swastikas interrupted and upright devotees accused of neo-Nazism. The swastika is such a ubiquitous symbol of goodness throughout the East that many less-educated Asians are themselves unaware that the swastika could signify any evil concept.

My great-grandparents were murdered by the Nazis. As a Jewish person raised in Europe, for most of my life I have associated the swastika with the Nazis and Nazi heritage—extermination of millions of people, destruction of countries and superior racist ideology. The sight of a swastika alone rouses such strong feelings in me that I naturally want to look away after a second or two. The pain I feel when looking at the swastika is as strong as if I had lived through the war myself.

When I first saw a swastika on an Indian greeting card, I was taken aback: “Why is this offensive Nazi symbol displayed on a wedding invitation?” I knew that the Nazis stole the symbol from the ancient cultures, particularly India. However, I had assumed that, after World War II, the evil associated with the symbol prevented the original cultures from using it.

As I am learning more about the Indian culture and religion, I am becoming more curious about the symbolism of the swastika and the present-day conflict surrounding it.

Swastika is a Sanskrit word, su meaning “good, “ asti meaning “to be “ and ka, a suffix. It is translated as “good being, “ “fortune, “ literally “it is well “ or “conducive to well-being.” For Hindus, the swastika is a symbol of auspiciousness, prosperity and good fortune. It also represents the sun and the cycle of life. In Loving Ganesha, Satguru Sivaya Subramaniyaswami, founder of Hinduism Today, explains the significance of the swastika to Hindus: “The swastika’s right-angled arms reflect the fact that the path toward our objectives is often not straight, but takes unexpected turns. They denote also the indirect way in which Divinity is reached—through intuition and not by intellect. Symbolically, the swastika’s cross is said to represent God and creation. The four bent arms stand for the four human aims, called purushartha: righteousness, dharma; wealth, artha; love, kama; and liberation, moksha. This is a potent emblem of Sanatana Dharma, the eternal truth. It also represents the world wheel, eternally changing around a fixed center, God. The swastika is regarded as a symbol of the muladhara chakra, the center of consciousness at the base of the spine, and in some yoga schools with the manipura chakra at the navel, the center of the microcosmic sun (Surya). Hindus use the swastika to mark the opening pages of account books, thresholds, doors and offerings. No ceremony or sacrifice is considered complete without it, for it is believed to have the power to ward off misfortune and negative forces.”

For the Jains, the swastika represents four types of birth which an embodied soul might attain. The swastika has been adopted as part of a single symbol to represent the Jain community. In the Buddhist tradition, the swastika symbolizes the feet or footprints of the Buddha. It is often used to mark the beginning of texts. Modern Tibetan Buddhists use it as a clothing decoration. In China and Japan, the swastika has been used to represent abundance, prosperity and long life.

Before the Nazis stole the swastika from the ancient world, various cultures throughout Asia, Europe and the Americas had been uniform in assigning some positive and favorable meaning to the symbol. For the most part, these peoples had used the swastika sign in their religious practices to symbolize life, the sun, good fortune and prosperity. In the decades before World War II, the swastika was used as a design motif and symbol of good fortune in the United States, appearing ubiquitously on such items as greeting cards, magazine covers, book jackets, posters, playing cards, poker chips, jewelry, fruit wrappers and business logos. Even the Boy Scouts issued a “Swastika Thanks Badge, “ to be given to anyone who had done a kindness to a scout. Before the Nazis, the swastika sign had never been used to represent an evil concept or racist ideology. After World War II, Western cultures no longer used the symbol as they had prior to the Third Reich. Most Europeans and Americans still perceive any swastika as a Nazi or neo-Nazi symbol, despite differences in its color and the direction in which it points.

In the late nineteenth and early twentieth century, the swastika became a common symbol of German nationalism, meant to represent a long Germanic/Aryan history. As well it became a symbol of many anti-Semitic organizations. Adolf Hitler adopted the swastika when the German National Socialist Party (Nazi Party) was formed in 1919-1920.

The Nazis regarded themselves a superior race. Based on information from Hitler’s pet archaeologist Gustaf Kossinna, Hitler believed and propagated the idea that Aryans (from arya, “superior being “ or “noble “) were a master race of Indo-Europeans living in Eurasia, Nordic in appearance and directly ancestral to the German people.

The Jews are understandably sensitive to the swastika. Anti-Semitism was central to the Nazi movement. In Mein Kampf, Hitler described the symbolic meaning of the Nazi flag: “In red we see the social idea of the movement, in the white the nationalistic idea, in the swastika the mission of the struggle for the victory of the Aryan man and, by the same token, the victory of the idea of creative work, which as such always has been and always will be anti-Semitic.” As an ethnic group targeted for systematic elimination under the mark of the black slanted swastika, all Jewish people had been touched by the Holocaust. It is hard, therefore, for any Jew to see a sign of good fortune in a scrawled swastika on a door or wall.

Thus, a conflict arises between the significance that Hindus assign to the swastika and the treatment of the sign by most Westerners as a symbol of hatred inherited from the Nazis, intensified as so many people from India and Asia arrive to work or live in Europe and America. Those immigrants include simple, uneducated people from rural areas who do not know of the prevalent stigma of the swastika in the West. Just as Westerners are unaware of the positive history of this ancient symbol, many less educated Asians do not know that it could be anything but auspicious. Because of the difference in the meaning of the symbol for the two cultures, people from India who display the sign may lose their job, be ostracized or threatened, even become victims of hate crimes.

Often when something is written in the Western media about the possibility of bringing back the ancient symbol of the swastika notwithstanding its Nazi significance, such words as redemption or rehabilitation are used. Even Hindus and Jains use similar words in their appeal to “rehabilitate “ their sacred symbol. Some authors discussing the return of the swastika opine that once the swastika is used for evil purposes, it cannot be redeemed. “Certain symbols might easily exist ambiguously or with multiple meanings, but ultimately not the swastika. For what once exemplified good fortune now manifests malevolence. What was once innocent is forever guilty & As long as it embodies even an iota of evil, it will never again be redeemed, “ declared graphic design guru Steven Heller in his book The Swastika: Symbol Beyond Redemption?

To redeem something means to extricate from an undesirable state or make up for defects. To rehabilitate means to bring something back to its previous normal condition, to cure it. None of these words seems appropriate. There was nothing wrong with the swastika that we now need to make up for its defects or cure it. It got into the wrong hands which used it as a symbol for their hateful deeds and ideology in perhaps what was the world’s most effective, integrated propaganda campaign. Thus, more appropriate words to describe what needs to be done with the swastika’s image would be acceptance, education, reconciliation and harmonization. So how do we reconcile the importance of the swastika for Hindus, Buddhists and Jains with its negative legacy in the West? How can we reduce the conflict and promote acceptance?

Education is the only thing that might promote a better understanding between the Hindus living in the Western world and their new countrymen. It is important that in the United States there be more written and said about the meaning of the symbol to Asian cultures and religions. Such an education should start in schools where Hindu, Christian and Jewish kids are taught world religions. When discussing Hinduism, the swastika and its important place in Hinduism must be taught to children. Learning more about Asian cultures and religions will result in tolerance and respect for other cultures’ ways of life and their religious practices.

The swastika is not the only symbol whose original godly and favorable significance was used for evil purposes. Under the Christian cross, brutal crusades to convert masses to Christianity took place, during the Medieval Inquisition millions of heretics were burned in fires, and in the United States, black Americans were persecuted and murdered by the Ku Klux Klan. However, the cross has not become a forever detested and condemned symbol.

Because of our differences in geography, culture and experience, people from different parts of the world will treat symbols differently. As an Eastern European immigrant, I don’t believe I can disassociate the swastika from the meaning I grew up with. But after learning about Hindu culture, I have become aware of the importance of the swastika to Hindus and now deeply respect the symbol’s significance and holiness. With knowledge and understanding, people from the Western world, while not forgetting their countries’ experiences, can embrace the swastika as an auspicious sign of the Asian world. As education and awareness replace prejudice, intolerance and narrow-mindedness, there is hope people will start to see the historical richness as well as the present-day significance of the swastika, and not just its Nazi past.

Jane Srivastava holds a bachelor’s degree from Vilnius State University, Lithuania, and a degree from the Albany Law School, Albany, New York.

Source:

http://www.hinduismtoday.com/modules/smartsection/item.php?itemid=1411

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