3.5% my ass.
Gay Population In U.S. Estimated At 4 Million, Gary Gates Says
http://www.huffingtonpost.com/2011/04/07/gay-population-us-estimate_n_846348.html
Composite U.S. Demographics
gay men 2,000,000 0.70 %
lesbians 900,000 0.32 %
http://www.adherents.com/adh_dem.html
i.2% is more like it.
Since Macy’s took over Marshall Field’s the quality of merchanidise has dropped.
There’s no “magic” in visiting the former Field’s on state St. or Water Tower Pl. in Chicago.
Bad move Macy’s you have no distinct market unlike Neimann Marcus. There are many alternatives for clothing.