I watch the SF Channel regularly. Have yet to see any such commercial (and that includes yesterday).
Your first link takes me to a very bad slide show which is virtually unviewable due to lousy choice of colors, and your second link takes me to a STATE program. I still am not seeing any indication that there has been the fundamental change in enforcement at the national level that you are suggesting has taken place.
twitter #clickitorticket
U.S. Transportation Secretary LaHood Kicks Off Annual ‘Click It or Ticket’ Campaign to Increase Seat Belt Use