Don’t get me wrong-—Romney did a great job nearly destroying Newt. My point re: Dobson is that in Colorado, his endorsement galvanized the religious right vote in a state that was supposed to be such an easy win for Romney that I can’t recall him even putting a lot of resources in there. That win made Santorum a viable alternative to Romney to a lot of voters who see the millions of dollars of ads against Newt and think to themselves, “Maybe I shouldn’t take a chance with Newt. I’ll go with the guy that Dr. Dobson and everyone in my church likes.”
Follow the Lemming in front of you, do what they tell you, or do themselves. Assume the candidate is what you only think or hear he is, without doing actual research for yourself.
That takes too much effort and especially, if you happen to find facts about that candidate that contradict what you hear about them. Ignore it or refuse to believe it. And after all, everybody in your church likes him above all.