Excellent point.
I think one big turn off of political campaigns is how they describe their candidate - which is perfection - and how they describe their opposition - which is abject evil.
In this GOP fight, both are wrong. And people know both are wrong. Super PACS have not done it yet, but they represent the chance to have refreshingly honest campaign ads for a change. I think people will invest in that.
If Santorum gets the nod for instance, I can envision a PAC running ads that say: ‘
Yes, Rick is a weenie and a big government hyprocrit, but let’s get real. Four more years of Obama ends America. Vote Obama and and many liberals out as you can. We’ll deal with Ricks flaws later.. paid for by Get Real PAC. ETC.
You get the idea.