The MSM knows full well that is the independents who will call the presidential election. Unfortunately, although many don’t trust the media, much like negative advertising, the media is successful in molding and shaping public opinion. The way to tackle this is to have a “Rapid Response” Team just like Carville-Stephanapolous did for Clinton. But sadly, at this point Santorum doesn’t have either the cash or organization to do this. So the media gets to define our candidate.