Manipulation of Nielsen ratings is a serious matter.
Oprah’s largest advertisers including Procter and Gamble are furious with Oprah over the OWN debacle and this stunt will make things worse.
It probably won’t, but something like this could cause the FCC to decide not to renew Discovery’s license when it comes up for renewal.
You know things are bad at the OWN when her “Friend” Gayle King leaves it for someplace else..