Just answered my own question. Looks like they didn’t call it “The Great Depression” until 1934. http://hnn.us/articles/61931.html
Five years after the crash that started it.
It pays to literally smear your opponent relentlessly. There are enough gullible and suggestible people out there who will start to believe a lie if you tell them the lie enough times. That’s what Mitt’s plan was from the beginning and he followed through.