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Reality politics, reality TV, reality books, reality radio ... reality media?

Follower$ duped??? Drudge, Coulter, Limbaugh, Ingrahams, Hannity, etc., reality media?!

IMHO, we’ve been FReepin’ played for pay!!

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$400-MILLION MOUTH - CLEAR CHANNEL GIVES LIMBAUGH RECORD-SETTING DEAL
New York Post (NY) - Thursday, July 3, 2008
Author: BRIAN GARRITY
Clear Channel ‘s Premiere Radio Networks is giving talk radio powerhouse Rush Limbaugh mega-dollars in a new multi-year contract extension worth a reported $400 million.

The pact, a record setter for terrestrial radio, is said to be an eight-year agreement for $38 million a year, plus a signing bonus of a whopping $100 million.

Premiere declined to comment on the numbers.

The new deal replaces an existing pact signed in 2001 worth $285 million that was set to expire next year.

For the broadcast business, which is facing a tough advertising environment and mounting competition from iPods, the Internet and satellite radio, the Limbaugh agreement answers the five-year, $500 million monster pact that Howard Stern signed to go to Sirius Satellite Radio in 2004.

Limbaugh , who will be on the air 20 years next month, attracts one of the most formidable audiences in the industry, with almost 20 million listeners.

Clear Channel CEO John Hogan called Limbaugh , whose conservative talk show is syndicated on 600 radio stations nationwide, a “once in a lifetime” broadcaster.

“He has an unmatched platform of station affiliates,” Premiere President Charlie Rahilly told The Post. “From an audience standpoint, no national talent reaches the kind of numbers he reaches, and over the last few years, in terms of sponsors, Rush has really figured out a way to sell people’s products like crazy.”

Rahilly likened the deal to a so-called “360”-style agreement, due to the multi-rights aspect of the agreement. The company will share in the profits from Limbaugh ‘s daily radio show; from “The Rush Limbaugh Morning Update,” a syndicated 90-second commentary that airs weekdays; “The Limbaugh Letter,” a monthly newsletter with over 300,000 subscribers; and rushlimbaugh.com, which includes Rush247.com, a subscription service.

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