You got that right.
The Bush-Rove-GOP Establishment Machine are getting payback because Gov. Rick Perry wouldn't step aside in the name of "Party Politics," as he was told, in order for retiring Sen. Kay Bailey Hutchison (who had done her RINO duties well for so long in the U.S. Senate) could move back home and plant her RINO butt in the Texas Gov. seat with ease. Instead, Bush-Rove had to run ($$$) a primary challenge which they lost to Perry by 20pts (Perry brought in a GOP super majority in the general election).
Now Perry is being made an example of (Nicki Haley isn't going to fight for conservatism and incur their wrath). Isn't it interesting that Hutchison came out immediately after Perry announced his run for the GOP nomination to publicly state she could not endorse him because he did not have business experience (he's only the chief executive of the 13th largest economy and has been for over a decade) --- so she was signaling to those who know the drill -- get your heads straight and get with Romney -- or at least, don't endorse Perry if you want to get any party help.
Bump for later reading.