As if cheerleader action is NOT at least as “bad”? Come on this is a sport, and if NCAA itself is calling that a taunt, well they must have miiiiiighty thin skin. Sure he ought to obey the rules, even if stupid, but stupid rules ought to be subject to revision and this would likely head the list. It’s not like the would be scorer thumbed his nose or sumfin.
The coaches in the NCAA wanted this particular kind of taunting added to the rules this year. The NCAA followed and added it. It was used twice in the NCAA this year and touchdowns were called back. As written, the division these HS teams are in follow those rules. Kids know it before going in. Sucks, but it happened.