There’s an old story about a company that was going to put out a new line of dog food. They got experts to come up with a formula that was nutritionally excellent. They arranged for shelf space in major retail chains, hired the best ad agency to design packaging and advertizements, and the focus groups all said they would buy it. They put it out, and initally sales were good, but quickly dropped off. They hired a research company to find out why. A few days later, the researchers met with the CEO who told them, “Cut to the chase, what’s the problem?”.
“Well, it’s pretty simple. The dogs won’t eat it.”
Sorry Myth, the dogs won’t eat it.
But the GOP establishment expects we'll get hungry enough to choke it down.