I’m hearing conflicting reports — that Pepsi quietly stopped the macabre “taste tests” when consumer uproar reached a critical mass, or that the tests are kept up to this day and this is now a Rip Van Winkle alarm that surfaces periodically from writings of long ago.
The latest partnership was dated August 17, 2010 and the news release is still posted on the websites of both corporations.
Boycott for me.