Posted on 05/06/2011 7:49:54 AM PDT by hobbes1
MTV Networks announced Thursday that its chairman and chief executive, Judy McGrath, was resigning. The surprising change at the top comes at a time when MTV is riding a surge in both ratings for its programs and profits for its parent company, Viacom.
Viacom said Ms. McGrath had decided it was a perfect time to leave to pursue other ventures, although those ventures were not named. She leaves at time when the company has ascended to a new peak of success, with programs like Jersey Shore and Teen Mom on MTV, SpongeBob SquarePants on Nickelodeon, and Jon Stewart and Stephen Colbert on Comedy Central.
Ms. McGrath declined interviews, as did Philippe Dauman, the Viacom president.
(Excerpt) Read more at mediadecoder.blogs.nytimes.com ...
She was the person responsible for getting rid of most music videos on the Music Television channel. She hated music videos. She hated music. She loved “reality” shows.
First thing, “It’s no longer ‘Music Television’, it’s just MTV.”
Though, in all fairness, the record labels were getting *way* too greedy at that point. They didn’t realize that Music Television was the biggest and best free advertisement they could possibly get, and wanted MTV and VH1 to pay them enormous royalties to air the record label ads.
But the record labels are masters at destroying opportunity because of greed to the point where they demand ALL money from everything.
As evidence of this, most people who lived through the ‘80’s can name off dozens of artists and performers from that time. The ‘90’s less so, because MTV decided to play less mainstream music, and almost none after 2000.
Especially after Judy McGrath became the boss. The day the music died.
Good riddance.
At least Spongebob Squarepants has his pants on. Likely the only show on MTV where that is the case.
Yup grotesque huh?
Didn’t realize she was so old. another evil looking lefty. She surely will answer for the sewage dump she help to build; infecting the minds of our youth.
Used to me, IMO. In recent years I think they've run out of ideas. However, the Pioneers riding rocks back in their early years was one of the funniest things I've seen in ages.
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