A new trend and it doesn’t bode well for car companies. For years they have come up with creative ways to make cars affordable. Cars are just too expensive.
On Facebook, Subaru had an ad campaign featuring a car called the "2011 Mediocrity." When you look at it, it isn't such a bad idea to make a basic car line and only that for people who are of limited means and/or just want basic transportation, like the certain sects of the Amish that do drive cars. Basically, it should have automatic transmission, AM/FM radio and A/C and not much beyond that.
2011 Mediocrity on Facebook
I'd buy one.