I don’t see a problem.
As a businessman, if I were running for office, I’d want to advertise my beliefs, personality, etc.
I’d do that by shaking hands, going to events etc.
If possible I’d ALSO do it by getting PAID to do a television show where I would be able to get my points across on a routine basis in a way that even the president can’t- IE- The president can do a weekly radio address, bully pulpit, etc.... but Sarah has an opportunity here to be on television on a regular basis , interviewing people from all stripes and gaining mindshare while she collects a paycheck.
Providing she doesn’t sell out ( which I don;t get from her) , she has a pristine position right now.
She’ll run. And she’s doing it smart, and correctly- she can be a household name in 6 months with a TV show and keep people guessing about her candidacy -