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Why are those Super Bowl ad execs so mad at women?
Boston Herald ^ | February 9, 2010 | Lauren Beckham Falcone

Posted on 02/09/2010 7:33:55 AM PST by ConservativeStatement

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To: Mila

Lol! That should read I WASNT talking about the women writing the article.


61 posted on 02/09/2010 9:18:31 AM PST by christianhomeschoolmommaof3
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To: christianhomeschoolmommaof3

Oh, I was confused as to who was crying. Thanks for the clarification.


62 posted on 02/09/2010 9:21:40 AM PST by Mila
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To: Mila

No problem.


63 posted on 02/09/2010 9:23:25 AM PST by christianhomeschoolmommaof3
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To: Republic of Texas

Yeah, and the women that laugh the loudest are the ones that need a bar stool for each cheek, and are hustling drinks from the nasty MEN because their welfare check was already gone by the 4th of the month!!!!!


64 posted on 02/09/2010 9:31:31 AM PST by pawnshop dave
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To: massgopguy
Most of the ads make men look stupid.

Exactly. Where's this 'ho coming from?

;-)

65 posted on 02/09/2010 9:50:01 AM PST by VeniVidiVici ("Bring out yer dead! Bring out your dead!" - Cries of a Navy Corpseman)
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To: Mila

I believe Lauren Beckham Falcone is the daughter of Beverly Beckham who writes a column for the Globe. I love the Mom’s writing. She’s a product of the 50’s and 60’s and writes real homey, nostalgic columns. The daughter(Lauren) has a Down’s Syndrome daughter, Lucy, who is often the subject of grandma’s stories. They love Lucy to death and marvel at her accomplishments.


66 posted on 02/09/2010 10:10:57 AM PST by surrey
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To: surrey

To clarify, I was not talking about the writer. I was talking a commenter that was crying over the ads.


67 posted on 02/09/2010 11:15:05 AM PST by christianhomeschoolmommaof3
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To: ConservativeStatement

Quote:
“...depicting women as spine-stealing nags”

Why is the author bringing my ex-wife into the debate?


68 posted on 02/09/2010 11:46:36 AM PST by Verbosus (/* No Comment */)
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To: KarlInOhio

Yeah I saw the Dove commercial. I thought metrosexuality had been sufficiently discredited but I guess not.


69 posted on 02/09/2010 1:04:05 PM PST by Huck (Q: How can you tell a party is in the majority? A: They're complaining about the fillibuster.)
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To: coop71
Spare me this notion that women get the upper hand in marketing. They don’t. Both genders are slammed - each in their own, “special” way.

EVERY ad is going to portray the consumer as obsessed with the advertised products. Female characters go crazy for air freshners and spend inordinate amounts of time cleaning. Male characters go crazy for watered down beer and spend inordinate amounts of time patching things together with their tool set. Both male and female characters seem to find life fulfillment by purchasing the newest 7-razored shaving device. In this respect the ads seem even handed.

The imbalance comes in whenever male and female characters interact with each other. Maybe it's just my male bias at work, but it seems like female characters usually get the upper hand over the male characters.

How many ads have you seen where a man gets "put in his place" by a woman? These threads will provide countless examples. How many ads have you seen where a woman gets shown up by a man? I'm sure there are some, but they don't seem nearly as numerous.

70 posted on 02/09/2010 1:54:09 PM PST by timm22 (Think critically)
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To: timm22

You make some very good points here.


71 posted on 02/09/2010 4:04:57 PM PST by coop71 (Being a redhead means never having to say you're sorry...)
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To: coop71; timm22

“You make some very good points here.”

But how can that be? Tim is a man’s name. ;)


72 posted on 02/09/2010 4:49:07 PM PST by christianhomeschoolmommaof3
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To: christianhomeschoolmommaof3; timm22

LOL! :)
He really does and I have to give him credit where credit is due.


73 posted on 02/09/2010 5:08:33 PM PST by coop71 (Being a redhead means never having to say you're sorry...)
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To: coop71; christianhomeschoolmommaof3
Thank you both for your kind words.

To prove I'm not completely biased, I should point out that this is my current most hated line of commercials. They strike me as creepily misogynistic.

The commercials show a woman trapped in a glass enclosure which sits in an empty warehouse. There's dusty furniture/appliances in the glass box which she is made to clean. The woman is amazed at the cleaning power of the advertised product. But she never seems to ask why she's been trapped inside this enclosure in the empty warehouse, or why she is being made to clean for the disembodied voice speaking to her from the shadows. She also appears to still be stuck in the glass box at end when she has finished cleaning.

Weird stuff. Associating your cleaning products with domestic slavery isn't a strategy I would undertake, but I guess that's why I'm not in television advertising.

74 posted on 02/10/2010 10:36:53 AM PST by timm22 (Think critically)
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