No doubt it may have some PR value. On the other hand, while these guys appear to have immersion suits on, the amount of survival time in those waters might be as little as three minutes (if memory serves), if the integrity of the suit is breached. I’m not sure how cold those waters are, but it would not be like a dip in the Gulf of Mexico.
They act like Jihadists. Not really sure what awaits an environmentalist in Heaven, but it looks like these guys came really close to finding out.
Eco-Sainthood and their 72 goats await them.
They are typically athiests, so they pretty much go nowhere....forever.