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AT&T drops sponsorship deal with Tiger Woods
AFP on Yahoo ^ | 12/31/09 | AFP

Posted on 12/31/2009 9:33:18 AM PST by NormsRevenge

NEW YORK (AFP) – US telecoms giant AT&T announced Thursday that it was hanging up its sponsorship deal with disgraced golfing star Tiger Woods who has been embroiled in a sensational sex scandal.

"We are ending our sponsorship agreement with Tiger Woods and wish him well in the future," the company, which backs the US PGA Tour event operated by the golfer's foundation, said in a terse, one-line statement.

It was the latest blow for Woods since he inexplicably crashed his car into a tree and fire hydrant outside his Florida home in the early hours of November 27, unleashing a storm of revelations about his personal life.

The crash came just days after a US tabloid had reported that he was having an affair and thrust Woods and his wife, Elin, and two young children into the center of a media storm.

As the revelations grew, Woods was linked to at least 14 other women, forcing the golf superstar to admit in a statement on his website that he had been unfaithful. He also said he was taking an indefinite break from golf to focus on rebuilding his marriage.

In one of the most stunning falls from grace ever seen, Woods's squeaky-clean marketing juggernaut image was destroyed.

Woods has not been seen in public since the November crash which Florida police said left him with a "fat lip" but no other visible facial injuries.

While Woods went undercover, sponsors began pulling his once-omnipresent image from advertisements which have helped turn him into a billionaire.

Swiss watchmaker Tag Heuer and razor-blade giant Gillette have stopped using his image, and Dublin-based technology, management and outsourcing consultancy Accenture has already pulled the plug ..

Nike, which pays Woods .. 40 million dollars a year, however issued unqualified support in Woods's darkest hour.

(Excerpt) Read more at news.yahoo.com ...


TOPICS: Business/Economy; Culture/Society; US: Florida
KEYWORDS: atandt; att; golf; sponsorship; telecom; tigerwoods
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1 posted on 12/31/2009 9:33:18 AM PST by NormsRevenge
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When it rains, it pours.


2 posted on 12/31/2009 9:34:15 AM PST by NormsRevenge (Semper Fi ... Godspeed .. Monthly Donor Onboard .. May yur bandwidth exceed your girth)
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To: NormsRevenge

“Can you hear me now? You’re fired.”


3 posted on 12/31/2009 9:34:58 AM PST by domenad (In all things, in all ways, at all times, let honor guide me.)
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To: NormsRevenge

Any estimates on how much money in endorsements he has lost now?


4 posted on 12/31/2009 9:36:25 AM PST by Beaten Valve
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Is it a Met Life or Goodyear blimp?

Flashing.. Beat it, Tiger!

US telecoms giant AT&T announced that it was ending its sponsorship deal
with disgraced golfing star Tiger Woods, seen here, who has been embroiled
in a sensational sex scandal. (AFP/File/Robyn Beck)


5 posted on 12/31/2009 9:38:03 AM PST by NormsRevenge (Semper Fi ... Godspeed .. Monthly Donor Onboard .. May yur bandwidth exceed your girth)
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To: NormsRevenge

Guess Tiger will have to actually go back to GOLFING to earn his money.


6 posted on 12/31/2009 9:38:07 AM PST by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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This ISN’T about Tiger Woods.
It’s about saving money ( nothing wrong with that).


7 posted on 12/31/2009 9:38:41 AM PST by Jakarta ex-pat
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To: NormsRevenge
Just coming out:

Report: Elin Knocked Out Tiger Woods' Teeth, Broke Jaw With Golf ...

Supposedly texting one of his whores after Thanksgiving dinner.

8 posted on 12/31/2009 9:39:05 AM PST by TexasCajun
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To: NormsRevenge
The price of those mistresses and hookers adds up each day. Wonder if he would have 'upgraded' had he know the cost of each one. (You know he wouldn't have not gone there. His ego and sickness was too much for that.) Funny. It seemed to be the only out of control area of his life.

Just goes to show we can't all be so rigid and perfect in a worldly way as much as we try with our limited worldly selves.

Only God is perfect and only God ultimately is the power. We are just human that can discipline ourselves for so long. This is where a higher power can intervene when we are weak.

9 posted on 12/31/2009 9:39:43 AM PST by GOP Poet (Obama is an OLYMPIC failure.)
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To: Beaten Valve

a chunk .. double digits in the millions ...

I hope he had EF Hutton


10 posted on 12/31/2009 9:40:40 AM PST by NormsRevenge (Semper Fi ... Godspeed .. Monthly Donor Onboard .. May yur bandwidth exceed your girth)
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To: NormsRevenge
embroiled in a sensational sex scandal.

Can imagine the embarassment of being embroiled in a dull and mediocre sex scandal?

11 posted on 12/31/2009 9:42:07 AM PST by Tijeras_Slim (Live jubtabulously!)
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To: NormsRevenge
Give him a couple of years and he will be on celebrity boxing and other reality crap.
12 posted on 12/31/2009 9:43:10 AM PST by Sybeck1 (Rush Hudson Limbaugh, Mmm, Mmm, Mmm)
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To: NormsRevenge

“Nike, which pays Woods .. 40 million dollars a year, however issued unqualified support in Woods’s darkest hour.”

So far, he has held onto much of his $120,000,000 advertisers.


13 posted on 12/31/2009 9:43:39 AM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: NormsRevenge

Was this included in the “12 Billion” the economy is losing because of him? lol


14 posted on 12/31/2009 9:44:32 AM PST by Psycho_Bunny (ALSO SPRACH ZEROTHUSTRA)
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To: NormsRevenge

Good on them! ATT knows what it’s like to be cheated on.


15 posted on 12/31/2009 9:44:36 AM PST by Paperdoll ( Hunter/Palin or Palin/Hunter 2012)
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To: Tijeras_Slim

It actually is dull and mediocre. Cocktail waitresses, aspiring models, would be actresses. Not first rate stuff.


16 posted on 12/31/2009 9:46:46 AM PST by AceMineral (Manos? Hands of Fate.)
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To: NormsRevenge
Woods cheats on his wife repeatedly that he LOVES, with uglier women..
What do you think he thinks of You and Me?... (and his sponsors)
17 posted on 12/31/2009 9:49:04 AM PST by hosepipe (This propaganda has been edited to include some fully orbed hyperbole....)
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To: AceMineral
Cocktail waitresses, aspiring models, would be actresses.

You have a point, a couple of truckdriving nuns or hearing impaired female rodeo clowns would have been spicier.

18 posted on 12/31/2009 9:50:35 AM PST by Tijeras_Slim (Live jubtabulously!)
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To: NormsRevenge

Wow...this is turning out to be the most expensive “domestic spat” in the history of mankind.


19 posted on 12/31/2009 9:55:01 AM PST by Gay State Conservative (Host The Beer Summit-->Win The Nobel Peace Prize!)
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To: stephenjohnbanker

80 mill a year still buys a lot of beer........


20 posted on 12/31/2009 9:59:22 AM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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