[Vince Ferrer]

Here is a book that would be #2 on my list:

Apollo: The Race to the Moon by Charles Murray and Catherine Bly Cox

Geeks who run wild for ten years and land a man on the frickin' moon. Best book on the subject.

[thecodont]

We could come up with our own list.

I’m surprised I didn’t see:

The Macintosh Way, Guy Kawasaki (and a bunch of other titles by him, maybe including The Art of the Start, though I haven’t read it)
A Whack on the Side of the Head, Roger Von Oech, Nolan Bushnell, and George Willett