Posted on 09/09/2009 1:29:28 PM PDT by Shellybenoit
Rush read this article in his show today....
Having spent much of the past thirty years of my life in the advertising industry, the flaws of President Obama's health care message are apparent and massive. Most people outside the ad business will tell you that commercials try to beat you over the head to make you buy what you don't need or want. In truth advertising that doesn't address the public's needs or wants does not work. On top of that, if a consumer keeps being exposed to a message that does not meet a need, they begin to tune it out quickly; it's called wear-out. Finally if the message keeps changing, consumers get suspicious.
(Excerpt) Read more at americanthinker.com ...
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.