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To: GovernmentShrinker

Thanks for the ad sales lesson. Would you care to tell us the revenue loss figures you speak of . Do you have internal add traffic reports tht we should know about.


47 posted on 09/05/2009 9:54:37 AM PDT by fantom (,)
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To: fantom

I don’t work for Fox, so I don’t have specific figures, and I expect those are a closely guarded secret. I was just describing how TV ad sales work. A lot of people here seem to be considering boycotting or patronizing certain businesses based on whether they see their ads on Beck now, or whether they used to see their ads on Beck and don’t see them there anymore. I was just pointing out that it doesn’t work that way. If you can find information from a particular advertiser, saying that it has specifically pulled advertising from Beck’s show, then that’s significant information. But you can’t tell anything about an advertiser’s position re Beck just by watching to see what companies’ ads are being shown during the show.


48 posted on 09/05/2009 10:02:18 AM PDT by GovernmentShrinker (Vote for a short Freepathon! Donate now if you possibly can!)
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