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Tysons Corner ad shocks Vietnam vets [Mockery of Vietnam Memorial]
Washington Examiner ^ | Michael Neibauer

Posted on 06/09/2009 12:54:57 PM PDT by RatherBiased.com

Prominent Vietnam veterans and their families are appalled by an advertisement for a major local mall that shows a woman in front of a wall that strongly resembles the Vietnam Veterans Memorial, with the names of the center’s stores appearing instead of the names of the war dead.

Tysons Corner Center reacted quickly to condemnation from the Vietnam Veterans Memorial Fund and ordered the immediate removal of 440 of the ads from the Metrorail cars where they have been posted, mall spokeswoman Allison Fischer said Tuesday afternoon.

The Tysons ad features a black granite wall engraved with a list of shops over the slogan, “It’s time to defrost.” The store names are presented in virtually the same font on a highly reflective surface like the Vietnam Memorial. There is an image in the background of a what could be a rose, a flower commonly left at the Wall.

“There’s no question my generation will see this as The Wall,” said Marshall Carter, chairman of the New York Stock Exchange and a veteran of two tours in Vietnam. “There’s no getting around it. It jumps right off the page.”

(Excerpt) Read more at washingtonexaminer.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events; US: Virginia
KEYWORDS: ads; fairfaxcounty; mall; memorialwall; retail; tysonscorner; vietnamvets
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To: FourPeas

(in air-head, valley girl-ese)

Well...shopping is kinda sorta like, like ya know war...ya know? </sarc>


21 posted on 06/09/2009 1:10:52 PM PDT by Mister Muggles
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To: Owl_Eagle

Screw those traitorous maggots.

Here’s how life SHOULD be:

http://www.herald-mail.com/?cmd=displaystory&story_id=224549

[Proudly rode for my 16th year]

Sal “Salute Our Heroes!” Amander


22 posted on 06/09/2009 1:11:01 PM PDT by Salamander (Cursed with Second Sight.)
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To: stylecouncilor

I’m not sure what “It’s time to defrost” means, but I expect pseudo-sophisticated tackiness from Tyson’s Corner.


23 posted on 06/09/2009 1:11:21 PM PDT by ArrogantBustard (Western Civilization is Aborting, Buggering, and Contracepting itself out of existence.)
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To: Oshkalaboomboom

Nice.


24 posted on 06/09/2009 1:12:38 PM PDT by DManA
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To: SJSAMPLE

I have as much contempt for you as I do for them. Bet you were ever in da Nam.


25 posted on 06/09/2009 1:13:34 PM PDT by Rannug
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To: HIDEK6

As a veteran and somebody who’s been to The Wall, I understand very well.

When the wall was approved, it was universally derided by veterans and veterans groups. Overall, the design was HATED.

However, it was visiting veterans and the actual interaction with the wall that made it popular and meaningful. Try doing the same thing with almost any other war memorial.

I see this as an incidental infringement (if that) and nothing intentional (which is what would be required to make it a true “mockery”).


26 posted on 06/09/2009 1:13:57 PM PDT by SJSAMPLE
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To: SJSAMPLE

I think it’s offensive. And it wouldn’t be tolerated if the memorial were for a group other than veterans.
Which battles do you think we should spend our time in fighting?


27 posted on 06/09/2009 1:14:34 PM PDT by ElayneJ
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To: RatherBiased.com

Incredible that something so disgusting could make it into the public eye in the first place. Also incredible that anybody could call people who object to this outrage “thin-skinned”.


28 posted on 06/09/2009 1:14:52 PM PDT by ozzymandus
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To: SJSAMPLE

Mine is.


29 posted on 06/09/2009 1:15:36 PM PDT by onedoug
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Comment #30 Removed by Moderator

To: RatherBiased.com

I bet I could describe the person that created this mess to a tee....


31 posted on 06/09/2009 1:16:13 PM PDT by devane617 (Republicans first strategy should be taking over the MSM. Without it we are doomed.)
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To: ElayneJ

Real ones.
Support for our soldiers.
Care for our veterans.
Protection and enforcement of our borders.

Things that actually mean something, instead of imagined symbolism.


32 posted on 06/09/2009 1:16:58 PM PDT by SJSAMPLE
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To: w1andsodidwe

I’m offended by it.


33 posted on 06/09/2009 1:18:24 PM PDT by Tribune7 (Better to convert enemies to allies than to destroy them)
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To: advertising guy

*ping for your opinion*


34 posted on 06/09/2009 1:18:49 PM PDT by Liberty Valance (Keep a simple manner for a happy life :o)
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To: RatherBiased.com

This ad strikes me as likely to offend patriots AND peaceniks. Pretty dumb.


35 posted on 06/09/2009 1:20:21 PM PDT by Cicero (Marcus Tullius)
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To: SJSAMPLE

> Things that actually mean something, instead of imagined symbolism.

American symbolism is very powerful stuff. Few (if any) countries have more symbolism, or convey more meaning by their symbols than do Americans.

I think one meddles with American symbolism at one’s peril. As this ad agency has found.


36 posted on 06/09/2009 1:20:41 PM PDT by DieHard the Hunter (Is mise an ceann-cinnidh. Cha ghéill mi do dhuine. Fàg am bealach.)
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To: SJSAMPLE

I agree with you.


37 posted on 06/09/2009 1:20:47 PM PDT by lilylangtree (Veni, Vidi, Vici)
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To: RatherBiased.com

Unbelieveable, I’m not a Vietnam vet and it’s pretty obvious to me what they were going for. UFB


38 posted on 06/09/2009 1:21:16 PM PDT by east1234 (It's the borders stupid! My new enviromentalist inspired tagline: cut, kill, dig and drill)
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To: RatherBiased.com

I can’t say it “mocks” the Vietnam Memorial, but it sure looks wayyyyy too similar to be appropriate.


39 posted on 06/09/2009 1:22:00 PM PDT by pogo101
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To: RatherBiased.com
I used to work in mall advertising. I can totally see this ad agency thinking this was cute and clever. Most of them have never even met a military veteran, so they would be clueless as to how this would be perceived. And if you heard my stories of how the people at the agency I used to work at treated a military vet, you'd be spitting mad.

As to the copywriter? Dude, you need to turn it up a notch. "It's time to defrost?" Lame. Haven't you heard of Global Warming (TM)?

40 posted on 06/09/2009 1:22:38 PM PDT by ponygirl ("Strange things are afoot at the Circle K.")
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