He's probably closer to being a populist. Day in and day out, his appeal is to people who don't use ideology to form their opinions.
Freepers are and should be, ticked off because he's using a fabricated and inaccurate opinion of this site as a way to appeal to people, just like him, who know absolutely nothing about it. It's easy for him to label it a "hate site" and be done. It's consistent with his appearing to be an independent thinker. The fact that he's an opportunist and a ratings whore, with an ego as big as the moon, isn't supposed to be apparent because, you know, he's a regular guy.
If takes turns bashing conservatives and liberals, he's always have some of each tuning in. He's all about ratings, money and ego. Compare him to somebody like Rush, who has staff that painstakingly researches issues and events, and whose desire is to present the truth. Big difference. One is responsible with information, the other is not.
BOR mentioned FR tonight. He basically is saying that he believes that blogs and forums should be diligent in their monitoring of hateful posters. He claims his website tries to do that but that he understands it does happen.
BOR is a businessman and a showman. I read that the majority of his viewers are older conservatives. He must be doing something right if that is the case. I’m an older conservative and I refuse to watch liberal trash.