“Yes. They do the Kaplan thing for a living.”
....Good point.....my understanding is that since they bought Kaplan it has become a huge profit generator....competition to get in college and grad school will only help Kaplan....case in point: my daughter took the LSAT and got an 87 percentile....with her good grades we figured she would get in law school....WRONG!...she got wait-listed....I sent her to Kaplan and next time she got a 95 percentile on the LSAT and into law school she went....with so much competition you’re not in the running unless you prep before hand.
The first quarter numbers here.
http://www.washpostco.com/phoenix.zhtml?c=62487&p=irol-newsArticle&ID=1283230&highlight=
Media Group: Weymouth is just beginning her own transition from focusing on advertising to running the much larger operation so it was far too soon for her to focus on specifics like how the print newsrooms journalism is accounted for when its on washingtonpost.com. But she said thats one of the reasons to think of ourselves internally as a media group. Theyre separate legal entities but also one, in the sense that the bulk of the content is generated in one newsroom. She didnt volunteer it but it sounds like she came up with the name for the new unit. In advertising, where they sell everything from the the Washington Post print and online to The Onion and Slate, their business cards already read Washington Post Media. The name recognizes what already exists.Weymouth's obviously trying to run away from the now widely acknowledged fishwrap death spiral. But she seems quite oblivious to the near certainty that the remainder of mass media will soon join fishwrap in the tar pit. Full disclosure: I too would remain oblivious if my own membership in the upper class depended sole upon dinomedia viability.