The problem is how to “monetize” information when it so freely available on the Internet. In the end, what is a news company’s product? I assert it’s “trust”.
There is a lot of information out there, yes, but can you trust it? And I suspect a lot of the media’s problem is that can people really trust the news they are getting. If all information is equally suspect, it indeed becomes nothing more than a commodity. And frankly the media has eroded their core product, trust.
Excellent analysis.
“what is a news companys product? I assert its trust.”
Isn’t it funny how both the Investment banks and the media are tanking simultaneously?
They both sold the world a steaming pile of ma^&*%