[hunter112]

Yes, they would advertise it for the last week of January, then go silent. February's a short month, they can piss money away like gangbusters again in March if they want. Or, if they still feel that advertising during the Super Bowl would actually convince people to buy cars, they could just delay the whole thing until March.

I remember when ARCO Oil decided it would no longer take credit cards so that it could save money on the sale of gasoline, and pass that on to the buying public. They consistently sell for about ten cents a gallon less than their competitors. It's going to take something besides the old ideas to get things moving again.

[Las Vegas Ron]

It's going to take something besides the old ideas to get things moving again

As I posted earlier, these ad deals are made and paid for way in advance, so they are committed...now if they had gone bankrupt...

We probably both know what it's going to take for the auto industry to get out of this mess and we both know it will never happen