Who gives two sh!ts about “soft power” when it comes to national survival. Take it to them, Israel, and this time, DON’T LET UP!!!
The reason the Lebanon War of 2006 was largely considered an Israeli failure is that Israel didn't give any consideration to the Media-front. When the attack bogged down & the IDF started taking casualties it was over. The Israeli populace (casualties) & foreign pressure (read Arab propaganda) brought an end to that campaign before any of the really big military objectives were met. That's my take, anyway.