The name attached to the technology was Personifications (though that may not be correct).
You could make a cassette tape of any music ... something like $1/song.
On one tape, I had Strauss and Guns 'n Roses.
Personics. I had them make me a Howard Jones greatest hits. It was cool, but I was embarrassed when they called my name over the loudspeaker and said “Your HOWARD JONES tape is ready!”
This guy is off if he thinks Blu-Ray is going to make DVD obsolete. The picture is much better, and I wouldn’t mind it becoming dominate, but few are going to be willing to start building their libraries again. I think they’ll be lucky if BR isn’t the new laserdisc.