Well as I see it, the alphabet media and their cohorts have to bring us the news (snicker) so McCain will be seen and heard in Washington while O is buying McNuggets and kissing babies. Maybe this will work? McCain is a different kinda guy. He by no means is a lock step Consevative/Republican which the Indy’s dont want. We’ll see.
Yes, McCain will get more earned media (and deservedly so) doing his job than the impact of any campaign ad.