It looks like this has actually been going on for awhile. When I Google “Camp Obama,” I came across a couple articles from 2007.
http://www.boston.com/news/nation/articles/2007/06/02/camp_obama_focuses_on_election_win/
http://www.npr.org/templates/story/story.php?storyId=11012254
Also, I came across a blog called “Camp Obama.” Some might find it very interesting as it has a series of YouTube like videos of some of their sessions. It could be instructive in giving us a glimpse into what their intentions are.
http://campobama.blogspot.com/
I just received the email invitation this AM.
It was new to me.