Recent history -- Reagan did that for Bush.
Back in history...
In 1796 Adams won against Jefferson and Jefferson became VP.
In 1800 Jefferson won against Burr and Burr became VP.
You do realize that way back when, the person who finished 2nd in the electoral college become VP, right? So your point is moot with those 2.
During the presidential campaign of 1796 Adams was the presidential candidate of the Federalist Party and Thomas Pinckney, the Governor of South Carolina, his running mate. The federalists wanted Adams as their presidential candidate to crush Thomas Jefferson's bid. Most federalists would have preferred Hamilton to be a candidate. Although Hamilton and his followers supported Adams, they also held a grudge against him. They did consider him to be the lesser of the two evils. However, they thought Adams lacked the seriousness and popularity that had caused Washington to be successful, and also feared that Adams was too vain, opinionated, unpredictable, and stubborn to follow their directions. Adams' opponents were former Secretary of State Thomas Jefferson of Virginia, who was joined by Senator Aaron Burr of New York on the Democratic-Republican ticket.
As was customary, Adams stayed in his home town of Quincy rather than actively campaign for the Presidency. He wanted to stay out of what he called the silly and wicked game. His party, however, campaigned for him, while the Republicans campaigned for Jefferson.
It was expected that Adams would dominate the votes in New England, while Jefferson was expected to win in the Southern states. In the end, Adams won the election by a narrow margin of 71 electoral votes to 68 for Jefferson (who became the vice president).