[greyfoxx39]

The football star gun lover (Thompson), the Army Ranger (Hunter), the POW (McCain), the outdoor loving hunter (Huckabee), the tough as nails New York prosecutor (Giuliani),...Mitt, as his groupies see him......

[ansel12]

Here is the sad truth about the guy.

Mitt never even played sports, I think that many men are simply disturbed by their instinctual feeling that he is a sissy.

“Despite the school’s rarefied air, it was still a high school, so the jocks tended to be the most popular. Mitt’s singular distinction as an athlete was an embarrassing one, classmates recall. He competed in a 2.5-mile race held during a football game, setting off with the rest of the runners at the start of halftime.

Everyone returned before the second half of the football game began, except Mitt. He didn’t resurface until about 10 minutes after the last runner. He staggered around the oval for the final lap, collapsing twice in the last 15 yards but drawing cheers from the crowd when he finally crossed the finish line. ‘’It had to be one of those moments that made you feel good, but inadequate,’’ Bailey says. ‘’But those kinds of things didn’t bother him.’’”
Boston Globe June 24 2007

[Leisler]

It is all about rebranding the product. Previous focus groups were not very predictive in marketing Mitt. Team Mitt must redouble it’s efforts to find those themes and messages that appeal to targeted voters. Right now it is best for Mitt to remove himself from the public conscious, allow it to empty of previous produced images, so that a new and improved Mitt can be offered up to the mass voter consumer.