director of the Hollywood Prayer Network. “The more riled up everybody becomes, the more publicity the movie gets,” she said. “It just ends up helping at the box office.”
Not if instead of geatting angry, and getting riled up (every Christian) simply let their friends, and neighbors whom they know good people about the dangers of this film, then there is not “negative publicity” merely the telling of the real theological dangers of this film..(then people will not go, and it will make less than it may would have).