I don't think we're all going to die but to not be aware or prepared is just stupid.
Actually, we all ARE going to die at some point. But for most of us, it won't be from this. How should we be prepared for this? Other than TRYING to prevent becoming infected with a cold virus (which would probably entail moving out into the wilderness by oneself until the cold season is over), there is nothing else you can do about it. There are no preventative meds, and no meds to treat this. No sense in worrying about it, since it's not to be controlled....