Maybe this bunch uses black hot air balloons in lieu of the black helicopters to surveil adversaries with. More eco-friendly ya know, than all those Blackhawk helos belching out "Green house gases" by the ton.
Seriously, it's an ad campaign evidently intended to lay a guilt trip on consumers. Pretty neat special effects, too bad it's wasted on something like this. Voice-over is by Tommy Lee Jones - too bad he's caught up in this, I've always really liked the guy.
