Huh?
We’re talking culture and geocentricity here, not marketing euphemisms.
Right. Urban areas tend to have more of the international uni-culture. The higher up the upscale you go, the more international and uni.
A marketing guy recently quipped to me that “middle America as a market was irrelevant to everyone except the Chinese.” A swipe at Wal-Mart for sure, and I don’t particularly agree with him, but it shows an attitude.