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THE SURPRISE & FALL OF KATIE (Couric Costs CBS 'Arm & Leg'!!!)
New York Post ^
| June 3, 2007
| DON KAPLAN
Posted on 06/03/2007 10:06:52 AM PDT by Anti-Bubba182
June 3, 2007 -- As you can see from the chart above, Katie Courics first nine months at CBS arent exactly going as planned - in fact, shes costing CBS an arm and a leg and a whole lot more for each viewer she hangs onto in her shrinking audience.
And last week the $15 million- a-year anchor got even more expensive....."
(Excerpt) Read more at nypost.com ...
TOPICS: News/Current Events
KEYWORDS: cbs; ccrm; couric; msmdeathwatch
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Couric $15 million - $2.51 per viewer
Williams 4 million - .55 per viewer
Gibson 7 million - .89 per viewer
Couldn't happen to a nicer network.
To: Anti-Bubba182
As I see it, it’s not just Katie. The era of the mega-star anchor has come to an end, like sorcerers and dragons, I shall miss neither.
2
posted on
06/03/2007 10:09:18 AM PDT
by
sinanju
To: Anti-Bubba182
How can I put this!! ya!ya!yayaya!
3
posted on
06/03/2007 10:09:20 AM PDT
by
ontap
To: Anti-Bubba182
She’ll be gone by the end of the year. Look for Anderson Cooper to get the job.
4
posted on
06/03/2007 10:09:32 AM PDT
by
kjo
To: kjo
Shell be gone by the end of the year. Look for Anderson Cooper to get the job. One woman couldn't do it, why would another?
5
posted on
06/03/2007 10:12:01 AM PDT
by
atomicpossum
(Replies must follow approved guidelines or you will be kill-filed without appeal.)
To: atomicpossum
lmao...............hillarious.
6
posted on
06/03/2007 10:13:57 AM PDT
by
advertising guy
(If computer skills named us, I'd be back-space delete.)
To: sinanju
“The era of the mega-star anchor has come to an end, like sorcerers and dragons, I shall miss neither.”
I think you’re correct, and I too would be happy to see it. I have respect for ‘reporters’ who go out and honestly try to dig up and understand the truth (hopefully they still exist out there somewhere). On the other hand, I have no idea why the networks would want to spend millions of dollars paying someone to essentially read the news on the air.
To: kjo
If they were smart they’d hire Brit Hume but since they aren’t they’ll hire Anderson Cooper.
To: Anti-Bubba182
I wonder how useful this statistic is, and what it would be if you compared it with what the cost per head is on some of the CNN and Fox shows. And when you get right down to it Rush attracts between 14 and 15 million per week, or about 3 million a day, and makes $28 million a year to do it. Do the math.
9
posted on
06/03/2007 10:18:29 AM PDT
by
Non-Sequitur
(Save Fredericksburg. Support CVBT.)
To: Anti-Bubba182
Ratings are for little people. :)
10
posted on
06/03/2007 10:18:51 AM PDT
by
xp38
To: ontap
I'm worth every lousy cent they pay me!
11
posted on
06/03/2007 10:19:59 AM PDT
by
Stayfree
(*************************Get your copy of The Fred Factor by David Gill at Capitol Hill Comedy.com)
To: kjo
Doesn't matter who takes her place. The prehistoric media is finished. They are going the way of the dinosaur and so long as they keep professing their liberalism it's only going to happen faster.
JMHO
12
posted on
06/03/2007 10:20:02 AM PDT
by
EndWelfareToday
(Live free and keep what you earn. - Tancredo or Hunter)
To: sinanju
The era of the mega-star anchor has come to an end, like sorcerers and dragons, I shall miss neither. I am not deeply sadden.
13
posted on
06/03/2007 10:21:12 AM PDT
by
TYVets
(God so loved the world he didn't send a committee)
To: Anti-Bubba182
Logic makes one think that when a liberal format starts to hurt a network in the pocketbook they will change. My guess is that they still won’t get it and continue with newscasters/content that lead them down the road to oblivion. They are blind to their biases
To: Anti-Bubba182
Funny, how CBS deluded itself into believing Katie is worth $15mil.
To: Anti-Bubba182
Any advertiser should be GRATEFUL to pay the extra 500% to have CBS get their info out.
16
posted on
06/03/2007 10:24:09 AM PDT
by
Diogenesis
(Igitur qui desiderat pacem, praeparet bellum)
To: SevenofNine
To: pieceofthepuzzle
It was through Gunga-Dan and his MemoGate that I learned that in TVland the “producers” are the people who do the actual research and footwork whereas the “reporters” merely read the agreed-upon questions in the taped interviews.
Investigative Journalism 101. You learn something new everyday. For my own part I would be happy to let the producers ask their questions on camera and let the “newsreaders” stick to reading the news.
18
posted on
06/03/2007 10:25:20 AM PDT
by
sinanju
To: Non-Sequitur
In the seventies, advertisers paid $2.51...to reach a
thousand households.
In the oughts, CBS is paying their anchorette $2.51...to reach a single viewer.
Times have, indeed, changed.
19
posted on
06/03/2007 10:26:28 AM PDT
by
okie01
(The Mainstream Media: IGNORANCE ON PARADE)
To: Anti-Bubba182
Which is more entertaining and informative? Katie Couric or THIS?
Best regards,
20
posted on
06/03/2007 10:26:31 AM PDT
by
Copernicus
(Mary Carpenter Speaks About Gun Control http://www.youtube.com/view_play_list?p=7CCB40F421ED4819)
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