Nothing more.
. . . but then, what else are journalists? Celebrities "don't exist" apart from PR, and neither do journalists. A journalist who breaks the cardinal rule of solidarity with the herd of "objective" journalists loses his standing in the guild and becomes "not objective, not a journalist."Therefore journalists are creatures of PR, and the individual journalist is not powerful, the individual journalist is merely a celebrity. And I'm not merely speaking of anonymous journalists - I'm talking Edward R. Murrow and Walter Cronkite and Dan Rather when I say that.
Agreed. If there were however only intellectual journalists and diarists, the public would pay scant attention.
The lightweight celebrities in the media only feed the need - the great maw of gossip.