Girl Scout cookies and Lent always coincided. They really need to fix that. ;-)
That being said, a few years ago our church starting pushing us to do more spiritual things during Lent instead of giving up sweets or chocolate. (Both my priest and I are chocoholics and suffered during this time.) They encouraged reading a Bible chapter each day or doing a specific good deed each day.
My friends and co-workers rejoiced that I wasn't going to deprive myself of chocolate anymore. LOL
yes i am big on doing something affirmative instead of just giving things up, but it is always a good excuse to not consume sweets even if for a short period of time, in my case at least, and so i take advantage of Lent.