"We are trapped in a mono-cultural environment that is dominated by old white males," and, "We need to change. We need more employees who are more reflective of our consumer base," said Richard Parry-Jones, vice president of product development and quality.
Still around. I'd like to see the whole context of the comment, but on the face, I agree, it doesn't sound good (I have heard it before, BTW). Why? Because there are some fields in which it is important to have insight into your entire customer base. It doesn't mean you have to hire someone who is Asian to speak to your Asian consumers, but you do need someone who understands your Asian consumers. I could see how this could be taken out of context when it was referring to the need to understand the consumer base and instead making it sound like you need to establish quotas.
I'll just reserve judgement on quotes like this until I find better evidence of the context - no exoneration, but no conviction.