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To: taxed2death
My point is that Republicans need a mass market consumer strategy to reach the wishy-washy "independents". These people love a good story.

McCain "straight taking independent and former POW".

Perot "billionaire geek who can run the USA like a Fortune 500 company. Beholden to none".

It may be that Rove did a bad job, or tried to connect with groups that we dislike. That's not my point.

My point was only that elections are won by the "soft story" that is sold to the 20% of swing voters. The Dems had the successful story, and like the most sympathetic American Idol constestant, they won.

If all Americans were thinking, rational, policy analyzing type of people then the Republicans could win elections by simply posting their platform, or talking about what their policies are.

This is not the case. So we need strategists and story tellers and PR gurus who are usually doing stuff like getting people to change tooth-paste brands.

So we (the rational, committed, conservatives) should quit blaming the notional "moles" in our midst (who mostly don't exist) and get back on track for helping craft the meta-story around Pelosi et-al that damns them in 2008.

35 posted on 01/08/2007 9:16:09 AM PST by Jack Black
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To: Jack Black

Good post. Accurate.


40 posted on 01/08/2007 9:19:18 AM PST by EternalVigilance (Circumstances are the fire by which the mettle of men is tried.)
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